The Seagulls first known crest was the more traditional coat of arms from the twin towns of Brighton & Hove. A hybrid design incorporating the two had been used whilst an ornate shield was introduced in the late 1950s.
The club became known as the dolphins in 1974 and at the start of the following season produced a new crest featuring the mammal yet both the nickname and crest became short lived. It is said that prior to a heated derby with rivals Crystal Palace the away support were heard chanting their renowned “Eagles, Eagles” to which Dolphins fans replied with “Seagulls, Seagulls”. The clubs then director Derek Chapman rechristened the club, the Seagulls in a direct avian response to Palace’s Eagles.
Brighton & Hove amended their crest to fit in 1977, featuring a soaring seagull above the clubs title. This was adapted in 1998 to fly within a more classic crest shape that also featured the clubs nickname.
For the club’s centenary season their shirts were held up by a return to the twin town shields once more. The Brighton crest to the left featuring Sussex’s local bird the Martlet alongside dolphins and coral representing the sea. With Hove’s crest to the right depicting the galley boat that ran ashore in Hove during the French attacks in the 16th century.
The clubs current crest was introduced in 2011 upon moving to their new stadium in Falmer. A modernised version of their 1977 iteration that is said to evoke the forward thinking movement the club is now heading in. Seems that new direction might be working out quite nicely.